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Business Strategist

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No-Nonsense Business Advice

Tips, case studies, and strategies you can apply today.

Business Strategy

What Is a Sales Funnel and How Do You Build One?

Business Strategy

How Big Is Your Market? How to Calculate Your Market Opportunity & Addressable Market

Business Strategy

How to Identify Customer Profiles

Investment Planning

How to Calculate How Much Money You Actually Need to Raise

Investment Planning

Motivations of an Investor—And What That Means for You as a Founder

Investment Planning

How to Know If Raising Investment Is the Right Move for Your Business

Business Planning

How to Use Your Business Plan as a Decision-Making Tool

Business Planning

How to Write a Business Plan (And Break Each Segment Into Achievable Tasks)

Business Planning

A Business Plan Is a Leadership Tool—Not Just a Document

Business Strategy

How to Set Business Goals You Can Actually Achieve.

Business Strategy

Why Your Strategy Is Failing (and How to Fix It)

Business Strategy

How to write a business strategy (without overcomplicating it)

Validation Planning

What to Do When Your Market Research Contradicts or Validates Your Idea

Validation Planning

MVP vs. Proof of Concept: What’s the Difference and Which One Do You Need?

Validation Planning

How to Find and Talk to Potential Customers Before Launching

Validation Planning

Is My Idea Any Good? 5 Ways to Test Before You Invest.

How Miranda Future-Proofed Her Business with a Second Revenue Stream.

How Stacie picked an idea from the pile and validated it, all whilst employed.

How Emily focused her efforts to earn more from the hours she works.

I don't know where my next client is coming from?

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